Brought to you by the Redding Roots Revival Committee (non-profit organization through Folk Alliance International) in partnership with Downtown Redding businesses and local organizations.
Our mission is to promote downtown Redding with a weekend of live American roots music in a community enrichment festival format including two days of high quality performances by regional and national acts filling multiple stages around downtown for the beginning of an annual music festival in Redding and within the cultural district.
Our goal will be to create a professional and sustainable multi-day event that promotes our city, live music, community partnerships and culture for years to come.
Two main outdoor stages with beer garden, merchandise, tickets and information booth will be centrally located at two locations in downtown Redding to promote existing food and beverage options along with other local music venue stages hosting acts for the weekend.
We are currently seeking community partnership and sponsors, with major sponsor levels available during the planning and rollout stages for this event.